Choose North End and see what separates us from other Subaru dealers in Worcester. We connect you with more cars at lower prices - faster. Spend your time driving in your new Subaru, not worrying about paying too much!
Massachusetts Subaru shoppers get a wide range of new and pre-owned cars and SUVs, including used vehicles from other manufacturers. North End Subaru is part of one of New England's biggest and fastest growing dealership groups, which means that we can deliver more choices and prices that smaller companies simply cannot match.
Plus, thanks to one of the most advanced inventory search tools available to Subaru dealers in MA, we let you compare multiple vehicles at once so that you can find the ideal new car faster! Pick as many different models and body styles as you want - our search stacks them for you, so you can easily determine which new Subaru is best for you and your family.
Dive into one of Worcester County’s biggest collections of new Subaru cars. We offer more of Massachusetts’ favorites, including the Subaru Forester and the Outback, as well as a big selection of agile, all-wheel drive commuter cars like the Subaru Impreza and Legacy. The newest additions to the Subaru lineup - the XV Crosstrek and the sporty BRZ - are also now available for Worcester shoppers at North End, so visit us today and take one for a test drive!
North End Subaru also offers a huge range of used Subaru cars for sale in Worcester, so Massachusetts families looking for affordable all-season transportation can spend less and still drive safely through tricky New England winters. Jump straight to our pre-owned specials page to see the latest used cars on sale, or navigate to our used inventory page to shop our full inventory of pre-owned Subarus.
Whether you’re shopping for a new or used Subaru, our enhanced inventory data lets you quickly locate the right car for your needs and budget. Narrow cars by trim, price, color, or transmission type. View installed options and package data right in vehicle search results, so you spend less time browsing and more time test driving your future wheels!
For Worcester shoppers ready to see the latest Subaru lease deals and incentives, go straight to our New Specials page. We bring you all the newest offers, so Massachusetts shoppers never have to spend long to get the best deal on a new Subaru.
Find us on Chase Road in Lunenburg, easily accessible from anywhere in Worcester County. We are located only a few miles from Route 2, and less than 30 miles from downtown Worcester.
Follow I-190 North until you see signs for Route 2. Get on Route 2 West and in less than a mile take Exit 32 to MA-13 to Leominster/Lunenburg. Turn right at Main Street and keep driving as Main becomes Electric Avenue. After another 2 miles, take a right onto Mass Ave., and then take your first left onto Chase Road. Follow Chase for another 2 miles, and we’re on your left!
More Subaru shoppers in Worcester and all across Massachusetts choose North End. Shop for your new or pre-owned Subaru the easier way. Save money, time, and look forward to a stress-free car-buying experience.